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Home/samsung/Samsung gains ground in China’s foldable market, here’s what helped
Samsung gains ground in China’s foldable market, here’s what helped
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Samsung gains ground in China’s foldable market, here’s what helped

By admin•November 15, 2025•3 min read
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So Samsung's killing it in China's foldable market, huh? That's not exactly surprising, considering they were the first to bring a folding phone to the masses. But seriously, what's behind their success?

When Samsung launched the Galaxy Fold back in 2019, I was one of the many skeptics. I mean, who needs a phone that can fold in half? It seemed like a gimmick, a desperate attempt to one-up the competition. But they didn't stop there. They kept iterating, kept pushing the boundaries of what's possible with a foldable display. And you know what? It paid off.

Fast forward to today, and Samsung's foldable phones are actually kind of amazing. They're not perfect, but they're getting there. Take the Galaxy Z Fold 3, for example. That thing is a beast – it's got a massive 7.6-inch screen, a snappy processor, and a battery life that won't leave you hanging. And when you fold it up, it's like having a mini tablet in your pocket. What's not to love?

Now, I know some of you are still thinking, "But Alex, what about the price?" Yeah, I get it – $1,800 is a lot to swallow. But let's be real, this is a premium product we're talking about. You're not just paying for the phone itself; you're paying for the innovative tech that went into creating it. And hey, if you're a fan of being an early adopter, it's not like it's going to break the bank (unless you're me, and you're still using a 5-year-old phone). In my experience, the early adopters are the ones who make the tech industry move forward – without them, we'd still be stuck with flip phones. Speaking of which, remember when Samsung's Galaxy S III came out? That thing was a game-changer, and it's still one of my favorite phones of all time.

So, what's behind Samsung's success in China's foldable market? Well, for one, they've got the tech down pat. These aren't your grandma's foldable phones (no offense to grandmas, but you get my point). They're actually reliable, and they last. And two, they've got the marketing machine fired up. They know how to create a buzz around their products, get people excited about the latest and greatest.

But it's not all sunshine and rainbows. There are still plenty of competitors in the market, and they're not going down without a fight. Take Huawei, for example. They've got their own foldable phones, and while they're not as polished as Samsung's, they're getting closer. And don't even get me started on Oppo and Xiaomi – those guys are like the underdogs, always innovating and pushing the limits of what's possible.

What I'm trying to say is, the foldable market is heating up, and Samsung's got some serious competition on their hands. But for now, they're still the reigning champion. Can they keep up the momentum? Only time will tell, but one thing's for sure – I'm excited to see what's next.

That's the thing about the tech industry – it's always changing, always evolving (sorry, had to). And as a tech journalist, I get to be along for the ride. So, what do you think? Are foldable phones the future of smartphones, or are they just a flash in the pan?